Amazon Basics

Amazon Basics

Article written by the team at Seller Candy Amazon listing hijacking can be quite frustrating for sellers who have invested significant time and resources into building their brand and optimizing their product

Understanding the Amazon target audience is quite important if you want to unlock massive growth and engagement on one of the world’s largest marketplaces. Whether you’re a seller or a marketer, identifying

Ever scrolled through a product listing on Amazon and found what looks like a mini social media feed of lifestyle imagery and videos? That’s Amazon Posts – Amazon’s version of Instagram, TikTok

A key metric you need to understand if you’re running Amazon PPC is ACoS (Advertising Cost of Sale) Why? Because it’s directly related to your return on investment. Amazon Advertising cost of

Selling on Amazon has become a popular way to start a side hustle and earn extra income. With millions of daily shoppers, the Amazon FBA (Fulfillment by Amazon) program makes it even

Starting an online business can feel overwhelming with talk of private label, product research and development and complex supply chains. Retail arbitrage offers a simple, low-risk way for both seasoned and new

In 2024, Prime Day generated no less than $14.2 billion in sales, an 11% increase from the previous year. Clearly, with thousands of deals and products sold at the lowest prices of

Advertising plays a crucial role in helping Amazon sellers scale their brands and stand out in a competitive marketplace. To succeed, sellers need to understand the different types of ads available and

There are about 9.7 million sellers on Amazon, with more than 35% of them located in the United States. And although that may feel like a crokwded place, research shows Amazon sellers

Up to 63% of all customers start their product search directly on Amazon, as opposed to other search engines (like Google.) What’s more, nearly two-thirds of Amazon users do not go beyond

Amazon reported revenue of $158.88 billion for the third quarter of 2024, marking an 11% increase from $143.08 billion in the same quarter of the previous year. Not only is Amazon not

Amazon’s total sales is projected to reach more than $637 billion by the end of 2024. More even, Amazon accounts for nearly 40% of all the total eCommerce sales in the U.S.,